Corporate | Year End Team Event
REGULAR ALIGNMENT WITH TEAM
Weekly check-ins with committee to present proposal, update project progress and align on programs.
SOURCE UNIQUE VENDORS
Chartered luxury yachts for an intimate year-end party, with a diverse brunch spread catered from several F&B partners and even a live crepes station held onboard.
COORDINATE FULL-FLEDGE PROGRAM
Developed the day's program spanning from formal team-building activities (i.e. arts & craft workshop, awards ceremony, get-to-know-you BINGO, etc) to leisure activities (i.e. water sports, mahjong, karaoke, DIY cocktail sessions, etc).
COLLATERAL CREATION & COMMS
Created all the collaterals for communications, including event invitations (EDM), FAQs, briefing slides and onsite decor.
Corporate | Brand Cafe Activation
WHOLISTIC BRAND EXPERIENCE
Transformed a 2-storey shophouse to reflect the values and aesthetic of MAKE UP FOR EVER with 3D live-size product placements, customised cushion covers / chairs / balloons, iconic photo-taking areas and eye-catching decor.
BUILD BRAND ENGAGEMENT
I. Created a limited edition high tea set with the café
II. Encouraged product trial with vanity areas set-up in café
III. Brought make up artistes to conduct beauty masterclasses for popular influencers and high net work customers
IV. Arranged floral workshop for Valentines Day period
OFFLINE-TO-ONLINE INTEGRATION
I. Encouraged online sharing on social media with product prizes awarded to selected participants
II. Incentivised event attendees to stay connected with the brand by joining their CRM program
Personal | Gender Reveal Party
PERSONALISED TO THE COUPLE
Worked closely with the couple to make their gender reveal fun, engaging and reflective of their quirky personalities.
ONE-OF-A-KIND ACTIVITY STATIONS
Developed 4 unique activities to be set-up within the home, so guests can actively participate in the festivities:
I. Baby Name Guesses
II. Assemble Our Baby’s Face (predict what he/she looks like)
III. Design The Onesie
IV. Diaper Pong
THEMED DECOR & CREATIVE DESIGNS
Provision of pink-blue decorations and hand-held props for photo taking, creating event invities and activity cards.